Omaha's newest country music station debuts today at 3 p.m. on 93.3 FM (formerly "Legendary American Country: US 93.3 FM")According to a press release sent to Omaha-area advertisers, the new "Twister 93.3" is the newest incarnation of Clear Channel's "Country Combo" strategic positioning, designed to serve the 18-to-34-year-old listener.
"Twister is the first place to hear new country music from Cari (sic) Underwood, Keith Urban, Craig Morgan, Taylor Swift, Rascal Flatts, Sugarland, Brad Paisley and more," reads the release.
In the most recent Arbitron ratings, the former KHUS (93.3 FM) was listed near the bottom among all listeners, aged 12-and-older. Another Clear Channel country-formatted station, KXKT, ranked third among all listeners in the same ratings period (summer 2007). KHUS made its debut in October 2005.
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